Pop culture meets subculture with a twist. Thats Rocket Dog.

Fierce and funny. Fast and fetching. Flirty and footloose (yes, as in the movie). Occasionally fluffy.

Serving fashion-forward teens, eclectic city-dwellers and coastal casualistas who surf a wave as readily as they do the Web, Rocket Dog creates daring style combinations that play like epic, madcap love stories: librarian lace-ups meet sex-bomb spike heels. Demure scotch plaid meets new-wave chunk. Sturdy topsider meets punk-rock patent. Practical tweed flat meets swashbuckling samurai sash. Scaled-down Wellie meets fanciful fauna print. Opposites attract; fireworks ensue.

Rocket Dog shoes don’t blend in with the well-heeled pack – those nondescript breeds with their tails between their legs. Rocket Dogs bark.